Finding your next obsession
Finding your next obsession

The Final Copy of Ilon Sprecht is an intimate deathbed account of the unsung advertising genius who coined L'Oréal's iconic "Because I'm Worth It" slogan in 1971, a four-word feminist manifesto that, against all odds, changed advertising forever.
LUXEN Decision Guide
A real-world choice where the subject itself is the reason to press play, making curiosity and context part of the experience.
Best fit
Who it is for
Best suited to viewers who want to leave a watch with something concrete to think about or learn from.
Commitment
Light commitment · 18m
Use the runtime as a quick check against how much time you have tonight.
Start here
Read the synopsis, then check the trailer.
Read the synopsis, then check the trailer, then use the documentary cues to decide whether the tone fits.
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